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Latest Affiliate Marketing News & Articles

What is Affiliate Marketing?

Affiliate Marketing is a performance-based marketing style in which affiliates are rewarded for performance-based goals referred to as conversions such as registrations, software installations, app downloads, purchases, and more. Affiliate Marketing is a low-cost way to achieve marketing since affiliates are only rewarded once a valid conversion goal has been generated. Affiliates usually employ SEO, SEM, PPC, content creation, and display advertising methods to generate their traffic.


Thursday | April 11, 2024 A History of Google AdWords and Google Ads: Revolutionizing Digital Advertising & Marketing Since 2000

What started in 2000 as Google AdWords with just 350 advertisers has burgeoned into a comprehensive digital advertising platform, indispensable to digital marketing strategies worldwide. Now re-branded as Google Ads, it stands as a colossus, shaping... Read More »